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Blue Square is part of Brand Partnership Group (BPG).
BPG is a group of future thinkers that grow brand partnerships, for good.
A collective of specialist agencies, the Group is underpinned by four clear areas of focus: • Growth: Making investments that enable individuals to flourish, clients to succeed and our business to grow • Future thinking: Maintaining a future-forward view on the world to support and shape client and Group strategy • Collective: An agency group acting as one creating value for our clients, our people, our brands and our partners • For good: A clearly defined plan of ‘For good; initiatives that leave a positive impact on our people, our community and our planet.
